Over the past three decades, more than 91% of work journeys in Shelby County, TN, were made on cars, trucks or vans. While over-reliance on private vehicles is not environment-friendly behavior, researchers document the importance of biking, on both physical and mental health. This study uses demographics in 2010 to identify neighborhoods with the highest demand for biking. The output shows Southeast of Shelby County, including Germantown, with the highest demand for biking based on education, age and ethnicity of residents. Results will help urban planners to make authentic plans for the future of biking in Shelby County.